Joe Lifrieri

Facebook (2014—2017)

Product Design Lead — Interfaces Team

I designed solutions for some of Facebook’s most difficult systems design issues, such as the grid, notifications, and primary navigation. My key responsibilities included framing problems in writing, designing an array of potential solutions, and presenting my ideas to company leadership.

Product Designer on Videos Team

I was responsible for designing playback interfaces for Facebook’s many different video surfaces, on the web, iOS, and Android. My responsibilities included visual and interaction design, maintaining assets and design language for our team, and mentoring junior designers.

Vimeo (2012—2014)

Senior designer

I designed and developed multiple high-exposure assets, including Vimeo’s video player, logged-out homepage, onboarding experience, and careers page. My key responsibilities were interaction design, visual design, illustration, and maintaining assets for our design team.

Kindling (2010—2012)


I designed and developed a responsive innovation platform for the enterprise. Responsibilities included interaction design, visual design, experience design, and front-end development.

Rowan University (2004—2008)

B.A. in English literature, graduated Summa Cum Laude


Framing complex system issues and breaking them down into manageable chunks. Designing intuitive interactions for the web, iOS, and Android. Writing design documentation, product briefs, and internal communications. Extensive experience with design for online video. I also love public speaking.